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Tonkawa’s Attention-Trapping Truck



 

If There Was A Roadside Americana Hall Of Fame, The Vertical Vehicle Would Hold A Place Of Honor.

The most famous entry would be Cadillac Ranch, the row of 10 Caddies planted grills down, fins up in a field west of Amarillo. The most elaborate inductee might be Carhenge, the circle of upended cars painted a somber gray in a Nebraskan tribute to the ancient monument of Stonehenge. And the tallest entry would be from Oklahoma: the topsy-turvy truck of Tonkawa, a travelers’ totem on the Great Plains.

The nose-down semi is off I-35, the state’s main north-south artery, which slices dead through the center of Oklahoma on its 1,568-mile run from Lake Superior south to the Rio Grande. On an average day, 17,500 vehicles pass the site off Exit 211, south of Tonkawa. More than 6 million each year. Hundreds of thousands of them are long-haul truckers.

Clint Wilkins used to be one of them. In 1987, after nearly 25 years on the road, he and his son set up a truck parts and repair shop off the interstate. To promote the venture, they bought space on billboards, facing north and south. Cost: $22,000 a year.

But before long, they had a better idea. Why not make their own sign? Wilkins has worked by the motto: “You got to be different. That’s what Elvis Presley said.”

So he took an eight-ton ’72 Kenworth and rented a crane to dangle it upside down. He anchored the truck’s hood in 11 feet of concrete, running three 20-inch pipes, each 40 feet long, up through the cab and the length of the rig. The pipes were welded to a 2-inch plate, which was bolted to the concrete bed set deep into the Oklahoma clay.

The lettering on the side, once a bright red, declares: GOT PROBLEMS? OKLAHOMA TRUCK SUPPLY. The top of the trailer reads WE FIX TRUCKS. Total cost for the materials and installation: $8,000.

“We didn’t know if it’d last the first storm,” said his son, Brett Wilkins.

Twenty-eight years later, it’s still standing.

The five-story-tall rig – which has now spent far more time in the ground than it did on the road – stands solid in the open field north of the shop. For 10,000 dawns, the truck has served as a giant sundial, its shadow extending long across the lanes of traffic to the west, contracting as the sun climbs, and then reaching to the eastern horizon as the sun sets. Its fading lettering takes care of business, posing its existential question to travelers speeding across the prairie.

A tornado has come within a mile of the site, which has been battered by straight-line winds that crumpled road signs on the interstate. 

“Two or three years ago, there were winds over 100 miles per hour. They blew in the doors of the shop, peeled back the eaves from the roof, sandblasted vehicles in the parking,” Brett said. In the end, the truck was still standing, undamaged, trailer end jutted 50 feet into the sky. And there it remains.


Textbooks Cite Tonkawa Installation​

In the modern storm of self-promoting retweets and hashtags and inflatable apes, the GOT PROBLEMS? truck enjoys its own kind of viral popularity with postcards, photo ops and salutes from the experts. The Wilkinses and their installation are featured on page 345 of the 700-page college textbook Effective Small Business Management, and on page 440 of the even-longer classroom textbook Basic Marketing: A Marketing Strategy Planning Approach. The New York-based Inc. magazine featured the idea as one of its top buzz-worthy examples of small-business savvy.

The business has grown into a truckers’ toy store, hosting an annual Busted Knuckle Truck Show in September and offering chrome accessories, diesel maintenance and repair, a tow truck and expert advice.  “It’s the best marketing we could’ve done,” Brett Wilkins said. “Even when we’re out of state, when people ask where our shop is, we say we’re in Oklahoma on 35, the place with the truck, and they say, ‘I know where you’re at!’”


Editor’s Note: This installment is part of author M.J. Alexander’s “77 Counties” series, chronicling her travels across Oklahoma. The full series is available at sliceok.com/travel/




 

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Calendar

June 2019

A nationally touring exhibit “Bison: Ancient. Massive. Wild.” will open May 24 at the Chisholm Trail Heritage Center in Duncan, OK. This exhibit explores the significance of...

Cost: $4 - $6

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Toni Hopper
Website »

More information

Start your Sunday morning by perfecting your practice during our outdoor yoga class. Enjoy the beauty of yoga outdoors in the glow of the Ferris Wheel lights! This class welcomes all levels, from...

Cost: Free

Where:
Wheeler Ferris Wheel
1701 S. Western Ave.
Oklahoma City, OK  73109
View map »

More information

James Bailey from Missoula, Montana, is ARTSPACE at Untitled's visiting Artist in Residence; his exhibition, Map-ify, is on view May 9th through July 6th.  "My work examines...

Cost: Free

Where:
ARTSPACE at Untitled
1 NE 3rd st
Oklahoma City, OK  73104
View map »


Telephone: 405.815.9995
Website »

More information

"Sandy Magrath: Dogs of the Southwest" art exhibit will be open May 1 - June 30, 2019, at the Chisholm Trail Heritage Center in Duncan, OK. A meet the artist reception will be 3:30 -...

Cost: $6 adults

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Stacy Moore
Website »

More information

Treat Dad to a day of fun at Andy Alligator’s Fun Park! On Father’s Day, Dads get a free All-Day Fun Pass that includes Go-Karts, Climbing Wall, Rookie Karts, Frog Hopper, Bumper Cars,...

Cost: Dads get a FREE All-Day Pass!

Where:
Andy Alligator's Fun Park & Water Park
3300 Market Place
Norman, OK  73072
View map »

More information

An exceptional home by Craig Smith Building in the Rivendell addition, SW OKC’s premier development, will be artfully and creatively decorated by 18 outstanding local businesses to...

Cost: $10

Where:
Rivendell Addition (SW OKC)
12901 Endor Court
Oklahoma City, OK  73170
View map »


Sponsor: The Sparrow Project
Telephone: (405) 642-4832
Contact Name: Allison Richey
Website »

More information

Bass Pro Shops founder Johnny Morris is challenging families to put down their digital devices and get outside this summer to discover the joys of fishing. To help connect more kids to the great...

Cost: Free

Where:
Cabela's
1200 W Memorial Rd
Oklahoma City, OK  73114
View map »


Telephone: 405-215-2533
Contact Name: Eric Carter

More information

Bass Pro Shops founder Johnny Morris is challenging families to put down their digital devices and get outside this summer to discover the joys of fishing. To help connect more kids to the great...

Cost: Free

Where:
Bass Pro Shops
200 Bass Pro Dr
Oklahoma City, OK  73104
View map »


Telephone: 405-627-4796
Contact Name: Melinda Roberts

More information

Bring dad on a fun river cruise, and enjoy the scenery and a cash bar on board. 1:30pm departure from Regatta Landing; tickets must be purchased in advance.   

Cost: $30

Where:
Regatta Park Landing
701 S. Lincoln Blvd
Oklahoma City, OK  73119
View map »


Sponsor: Oklahoma River Cruises
Telephone: 405-702-7755
Contact Name: Che Loessberg
Website »

More information

Show More...
Show Less...

"Sandy Magrath: Dogs of the Southwest" art exhibit will be open May 1 - June 30, 2019, at the Chisholm Trail Heritage Center in Duncan, OK. A meet the artist reception will be 3:30 -...

Cost: $6 adults

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Stacy Moore
Website »

More information

A nationally touring exhibit “Bison: Ancient. Massive. Wild.” will open May 24 at the Chisholm Trail Heritage Center in Duncan, OK. This exhibit explores the significance of...

Cost: $4 - $6

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Toni Hopper
Website »

More information

James Bailey from Missoula, Montana, is ARTSPACE at Untitled's visiting Artist in Residence; his exhibition, Map-ify, is on view May 9th through July 6th.  "My work examines...

Cost: Free

Where:
ARTSPACE at Untitled
1 NE 3rd st
Oklahoma City, OK  73104
View map »


Telephone: 405.815.9995
Website »

More information

The University of Science and Arts of Oklahoma’s Nesbitt Gallery will feature painter William Stoehr’s powerful portraits in “Victims, Witnesses, and Survivors.” The gallery...

Cost: Free

Where:
USAO Nesbitt Gallery
1727 W. Alabama Ave.
Chickasha, OK  73018
View map »


Sponsor: Nesbitt Gallery
Telephone: 405.574.1374
Contact Name: Layne Thrift
Website »

More information

Show More...
Show Less...

James Bailey from Missoula, Montana, is ARTSPACE at Untitled's visiting Artist in Residence; his exhibition, Map-ify, is on view May 9th through July 6th.  "My work examines...

Cost: Free

Where:
ARTSPACE at Untitled
1 NE 3rd st
Oklahoma City, OK  73104
View map »


Telephone: 405.815.9995
Website »

More information

"Sandy Magrath: Dogs of the Southwest" art exhibit will be open May 1 - June 30, 2019, at the Chisholm Trail Heritage Center in Duncan, OK. A meet the artist reception will be 3:30 -...

Cost: $6 adults

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Stacy Moore
Website »

More information

A nationally touring exhibit “Bison: Ancient. Massive. Wild.” will open May 24 at the Chisholm Trail Heritage Center in Duncan, OK. This exhibit explores the significance of...

Cost: $4 - $6

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Toni Hopper
Website »

More information

An exceptional home by Craig Smith Building in the Rivendell addition, SW OKC’s premier development, will be artfully and creatively decorated by 18 outstanding local businesses to...

Cost: $10

Where:
Rivendell Addition (SW OKC)
12901 Endor Court
Oklahoma City, OK  73170
View map »


Sponsor: The Sparrow Project
Telephone: (405) 642-4832
Contact Name: Allison Richey
Website »

More information

The University of Science and Arts of Oklahoma’s Nesbitt Gallery will feature painter William Stoehr’s powerful portraits in “Victims, Witnesses, and Survivors.” The gallery...

Cost: Free

Where:
USAO Nesbitt Gallery
1727 W. Alabama Ave.
Chickasha, OK  73018
View map »


Sponsor: Nesbitt Gallery
Telephone: 405.574.1374
Contact Name: Layne Thrift
Website »

More information

Show More...
Show Less...

"Sandy Magrath: Dogs of the Southwest" art exhibit will be open May 1 - June 30, 2019, at the Chisholm Trail Heritage Center in Duncan, OK. A meet the artist reception will be 3:30 -...

Cost: $6 adults

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Stacy Moore
Website »

More information

James Bailey from Missoula, Montana, is ARTSPACE at Untitled's visiting Artist in Residence; his exhibition, Map-ify, is on view May 9th through July 6th.  "My work examines...

Cost: Free

Where:
ARTSPACE at Untitled
1 NE 3rd st
Oklahoma City, OK  73104
View map »


Telephone: 405.815.9995
Website »

More information

A nationally touring exhibit “Bison: Ancient. Massive. Wild.” will open May 24 at the Chisholm Trail Heritage Center in Duncan, OK. This exhibit explores the significance of...

Cost: $4 - $6

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Toni Hopper
Website »

More information

An exceptional home by Craig Smith Building in the Rivendell addition, SW OKC’s premier development, will be artfully and creatively decorated by 18 outstanding local businesses to...

Cost: $10

Where:
Rivendell Addition (SW OKC)
12901 Endor Court
Oklahoma City, OK  73170
View map »


Sponsor: The Sparrow Project
Telephone: (405) 642-4832
Contact Name: Allison Richey
Website »

More information

The University of Science and Arts of Oklahoma’s Nesbitt Gallery will feature painter William Stoehr’s powerful portraits in “Victims, Witnesses, and Survivors.” The gallery...

Cost: Free

Where:
USAO Nesbitt Gallery
1727 W. Alabama Ave.
Chickasha, OK  73018
View map »


Sponsor: Nesbitt Gallery
Telephone: 405.574.1374
Contact Name: Layne Thrift
Website »

More information

Show More...
Show Less...

A nationally touring exhibit “Bison: Ancient. Massive. Wild.” will open May 24 at the Chisholm Trail Heritage Center in Duncan, OK. This exhibit explores the significance of...

Cost: $4 - $6

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Toni Hopper
Website »

More information

"Sandy Magrath: Dogs of the Southwest" art exhibit will be open May 1 - June 30, 2019, at the Chisholm Trail Heritage Center in Duncan, OK. A meet the artist reception will be 3:30 -...

Cost: $6 adults

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Stacy Moore
Website »

More information

James Bailey from Missoula, Montana, is ARTSPACE at Untitled's visiting Artist in Residence; his exhibition, Map-ify, is on view May 9th through July 6th.  "My work examines...

Cost: Free

Where:
ARTSPACE at Untitled
1 NE 3rd st
Oklahoma City, OK  73104
View map »


Telephone: 405.815.9995
Website »

More information

An exceptional home by Craig Smith Building in the Rivendell addition, SW OKC’s premier development, will be artfully and creatively decorated by 18 outstanding local businesses to...

Cost: $10

Where:
Rivendell Addition (SW OKC)
12901 Endor Court
Oklahoma City, OK  73170
View map »


Sponsor: The Sparrow Project
Telephone: (405) 642-4832
Contact Name: Allison Richey
Website »

More information

In partnership with the Oklahoma Film Society, ARTSPACE presents 40 Minutes or Less: Pride Month. Help us celebrate pride month with a screening of LGBTQ short films!  Free and open to the...

Cost: Free

Where:
ARTSPACE at Untitled
1 NE 3rd st
Oklahoma City, OK  73104
View map »


Telephone: 405-815-9995
Website »

More information

The University of Science and Arts of Oklahoma’s Nesbitt Gallery will feature painter William Stoehr’s powerful portraits in “Victims, Witnesses, and Survivors.” The gallery...

Cost: Free

Where:
USAO Nesbitt Gallery
1727 W. Alabama Ave.
Chickasha, OK  73018
View map »


Sponsor: Nesbitt Gallery
Telephone: 405.574.1374
Contact Name: Layne Thrift
Website »

More information

Proudly in our 36th year, Jazz in June is the hippest jazz festival around. Come listen to blues on Thursday and jazz on Friday and Saturday. The festival is free and family-friendly. 

Cost: Free

Where:
Brookhaven Village
3700 W. Robinson
Norman, OK  73072
View map »


Sponsor: Jazz in June
Telephone: 405-630-7333
Contact Name: Sheryl Lovelady
Website »

More information

Show More...
Show Less...

James Bailey from Missoula, Montana, is ARTSPACE at Untitled's visiting Artist in Residence; his exhibition, Map-ify, is on view May 9th through July 6th.  "My work examines...

Cost: Free

Where:
ARTSPACE at Untitled
1 NE 3rd st
Oklahoma City, OK  73104
View map »


Telephone: 405.815.9995
Website »

More information

"Sandy Magrath: Dogs of the Southwest" art exhibit will be open May 1 - June 30, 2019, at the Chisholm Trail Heritage Center in Duncan, OK. A meet the artist reception will be 3:30 -...

Cost: $6 adults

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Stacy Moore
Website »

More information

A nationally touring exhibit “Bison: Ancient. Massive. Wild.” will open May 24 at the Chisholm Trail Heritage Center in Duncan, OK. This exhibit explores the significance of...

Cost: $4 - $6

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Toni Hopper
Website »

More information

An exceptional home by Craig Smith Building in the Rivendell addition, SW OKC’s premier development, will be artfully and creatively decorated by 18 outstanding local businesses to...

Cost: $10

Where:
Rivendell Addition (SW OKC)
12901 Endor Court
Oklahoma City, OK  73170
View map »


Sponsor: The Sparrow Project
Telephone: (405) 642-4832
Contact Name: Allison Richey
Website »

More information

The University of Science and Arts of Oklahoma’s Nesbitt Gallery will feature painter William Stoehr’s powerful portraits in “Victims, Witnesses, and Survivors.” The gallery...

Cost: Free

Where:
USAO Nesbitt Gallery
1727 W. Alabama Ave.
Chickasha, OK  73018
View map »


Sponsor: Nesbitt Gallery
Telephone: 405.574.1374
Contact Name: Layne Thrift
Website »

More information

The evening Cocktail Cruise offers stunning views of the downtown skyline, the Boathouse District & Finish Line Tower, the Wheeler Ferris wheel and, quite possibly, an amazing...

Cost: Adult: $20 Seniors and Children: $15

Where:
Regatta Park Landing
701 S. Lincoln Blvd
Oklahoma City, OK  73119
View map »


Sponsor: Oklahoma River Cruises
Telephone: 405-702-7755
Contact Name: Che Loessberg
Website »

More information

Join us for a night of music under the Ferris Wheel lights! Enjoy live music from Samantha Crain, Mola Mola, and Chelsey Cope. Come hungry: Taco Nation, Wicked Hangry, Cook'n It Up, and...

Cost: Free

Where:
Wheeler Ferris Wheel
1701 S. Western Ave.
Oklahoma City, OK  73109
View map »

More information

Skirvin Jazz Club is an immersive live music experience at the historic Skirvin Hotel in downtown Oklahoma City. We transform The Park Avenue Grill a swinging jazz club. We stage the band...

Cost: Free

Where:
Park Avenue Grill @ The Skirvin Hotel
1 Park Avenue
Oklahoma City, OK  73102
View map »


Sponsor: OkSessions
Telephone: 405.694.8843
Contact Name: Christian Pearson
Website »

More information

Proudly in our 36th year, Jazz in June is the hippest jazz festival around. Come listen to blues on Thursday and jazz on Friday and Saturday. The festival is free and family-friendly. 

Cost: Free

Where:
Brookhaven Village
3700 W. Robinson
Norman, OK  73072
View map »


Sponsor: Jazz in June
Telephone: 405-630-7333
Contact Name: Sheryl Lovelady
Website »

More information

The evening Cocktail Cruise offers stunning views of the downtown skyline, the Boathouse District & Finish Line Tower, the Wheeler Ferris Wheel, and quite possibly an amazing Oklahoma...

Cost: Adults $20; Seniors and Children $15

Where:
Regatta Park Landing
701 S. Lincoln Blvd
Oklahoma City, OK  73119
View map »


Sponsor: Oklahoma River Cruises
Telephone: 405-702-7755
Contact Name: Che Loessberg
Website »

More information

Show More...
Show Less...

James Bailey from Missoula, Montana, is ARTSPACE at Untitled's visiting Artist in Residence; his exhibition, Map-ify, is on view May 9th through July 6th.  "My work examines...

Cost: Free

Where:
ARTSPACE at Untitled
1 NE 3rd st
Oklahoma City, OK  73104
View map »


Telephone: 405.815.9995
Website »

More information

A nationally touring exhibit “Bison: Ancient. Massive. Wild.” will open May 24 at the Chisholm Trail Heritage Center in Duncan, OK. This exhibit explores the significance of...

Cost: $4 - $6

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Toni Hopper
Website »

More information

"Sandy Magrath: Dogs of the Southwest" art exhibit will be open May 1 - June 30, 2019, at the Chisholm Trail Heritage Center in Duncan, OK. A meet the artist reception will be 3:30 -...

Cost: $6 adults

Where:
Chisholm Trail Heritage Center
1000 Chisholm Trail Parkway
Duncan, OK  73533
View map »


Sponsor: Chisholm Trail Heritage Center
Telephone: 580.252.6692
Contact Name: Stacy Moore
Website »

More information

Featuring more than 70 works by French and European masters such as Degas, Manet, Monet, Rousseau and Van Gogh, this exhibition celebrates Mr. and Mrs. Paul Mellon’s extraordinary gift of...

Cost: $15

Where:
Oklahoma City Museum of Art
415 Couch Drive
Oklahoma City, OK  73102
View map »


Telephone: 405.236.3100
Website »

More information

An exceptional home by Craig Smith Building in the Rivendell addition, SW OKC’s premier development, will be artfully and creatively decorated by 18 outstanding local businesses to...

Cost: $10

Where:
Rivendell Addition (SW OKC)
12901 Endor Court
Oklahoma City, OK  73170
View map »


Sponsor: The Sparrow Project
Telephone: (405) 642-4832
Contact Name: Allison Richey
Website »

More information

This method of printing is magical, fun and easy. Participants will create a textured plate that will then emboss their papers with or without ink. There are many ways to manipulate the plate once...

Cost: $50

Where:
ARTSPACE at Untitled
1 NE 3rd st
Oklahoma City, OK  73104
View map »


Telephone: 405.815.9995
Website »

More information

America’s largest interactive comedy murder mystery dinner show is now playing at the Skirvin Hilton Hotel. At The Dinner Detective, you’ll tackle a challenging crime while you...

Cost: $59.95

Where:
The Skirvin Hilton
1 Park Ave
Oklahoma City, OK  73102
View map »


Sponsor: The Dinner Detective
Telephone: 866.496.0535
Website »

More information

The evening Cocktail Cruise offers stunning views of the downtown skyline, the Boathouse District & Finish Line Tower, the Wheeler Ferris wheel and, quite possibly, an amazing...

Cost: Adult: $20 Seniors and Children: $15

Where:
Regatta Park Landing
701 S. Lincoln Blvd
Oklahoma City, OK  73119
View map »


Sponsor: Oklahoma River Cruises
Telephone: 405-702-7755
Contact Name: Che Loessberg
Website »

More information

Proudly in our 36th year, Jazz in June is the hippest jazz festival around. Come listen to blues on Thursday and jazz on Friday and Saturday. The festival is free and family-friendly. 

Cost: Free

Where:
Brookhaven Village
3700 W. Robinson
Norman, OK  73072
View map »


Sponsor: Jazz in June
Telephone: 405-630-7333
Contact Name: Sheryl Lovelady
Website »

More information

The evening Cocktail Cruise offers stunning views of the downtown skyline, the Boathouse District & Finish Line Tower, the Wheeler Ferris Wheel, and quite possibly an amazing Oklahoma...

Cost: Adults $20; Seniors and Children $15

Where:
Regatta Park Landing
701 S. Lincoln Blvd
Oklahoma City, OK  73119
View map »


Sponsor: Oklahoma River Cruises
Telephone: 405-702-7755
Contact Name: Che Loessberg
Website »

More information

Show More...
Show Less...
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