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New Reality for Museum Users

OKC startup develops virtual world at the Science Museum



 



It’s a museum exhibition but not as we know it. The Science Museum is hosting its first augmented reality exhibition developed by Oklahoma City-based startup ReLiveIt.
 

See a giraffe walk down a hallway, take a look around Vincent van Gogh’s famous Bedroom in Arles, watch a space shuttle launch as displays are brought to life with the aid of a smartphone or tablet.

With the ReLiveIt app on their smartphone or tablet, visitors to the museum’s second-floor display can point their device at the text panel next to the artifact and a new display will appear, such as a computer-generated image, time-lapse video or a narrator sharing a story about the piece.

ReLiveIt co-founder Ben Campbell and University of Oklahoma Professional MBA graduate says the display is perfect for youngsters as it encourages them to stay longer and explore more.

“I grew up going to a lot of museums and enjoyed the experience but not a lot has changed in the way information is displayed in museums,” adds Campbell who, along with fellow co-founders Michael Thomas and Clark Fisher, developed the idea through their studies at OU. “This allows stories to be told in an entirely new way and it is definitely encouraging people to spend more time at the museum.”

 


Augmented Reality, the idea of bringing a virtual world into our real world, is being used in other museums around the U.S. – from the Skin & Bones exhibition at Washington D.C.’s Smithsonian National Museum of Natural History to the Heroes & Legends exhibition at Florida’s Kennedy Space Center.

“Everything around us has an untold story,” says Thomas. “ReLiveIt’s application allows individuals to dive deeper into their surroundings while creating an impactful memory for years to come.”

Other weird and wonderful artifacts, which are brought to life in the Museum of Augmented Reality, include an OKC Energy jersey, a weather balloon and a Greek wine jug.

“We work every day to reveal the wonder and relevance of science – an experience like this may spark the curiosity in a child that could last a lifetime,” says Sherry Marshall, president and CEO of the Science Museum.

Future ReLiveIt plans include more museum displays. To follow their story click here.

The exhibition will run until Jan. 14 and is included with the museum’s general admission.

 

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Calendar

March 2019

Through March 2019, Oklahoma Contemporary is partnering with Madison Square Park Conservancy to bring Erwin Redl’s installation Whiteout to Campbell Art Park. Whiteout is comprised of...

Cost: Free

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Campbell Art Park
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Sponsor: Oklahoma Contemporary
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Contact Name: Lori Brooks
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National Cowboy & Western Heritage Museum
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Through March 2019, Oklahoma Contemporary is partnering with Madison Square Park Conservancy to bring Erwin Redl’s installation Whiteout to Campbell Art Park. Whiteout is comprised of...

Cost: Free

Where:
Campbell Art Park
NW 11th and Broadway
Oklahoma City, OK  73103
View map »


Sponsor: Oklahoma Contemporary
Telephone: 405.951.0000
Contact Name: Lori Brooks
Website »

More information

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Sponsor: http://www.oklahomachildrenstheatre.org
Telephone: 405.606.7003
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Men and women from across the American West played critical roles - both “over there” and on the home front - in helping the Allies win World War I. The National Cowboy & Western...

Cost: $12.50

Where:
National Cowboy & Western Heritage Museum
1700 Northeast 63rd Street
Oklahoma City, OK  73111
View map »


Telephone: 405.478.2250
Contact Name: Jenni
Website »

More information

From March 18-22, we are having a BLAST and celebrating the ultimate Spring Break! Buy an Ultimate Fun Wristband for anyone aged 8 and under and they can enjoy our additional attractions, the...

Cost: $28.95

Where:
Andy Alligator's Fun Park
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Norman, OK  73072
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Sponsor: Andy Alligator's Fun Park
Telephone: 405.321.7275
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Through March 2019, Oklahoma Contemporary is partnering with Madison Square Park Conservancy to bring Erwin Redl’s installation Whiteout to Campbell Art Park. Whiteout is comprised of...

Cost: Free

Where:
Campbell Art Park
NW 11th and Broadway
Oklahoma City, OK  73103
View map »


Sponsor: Oklahoma Contemporary
Telephone: 405.951.0000
Contact Name: Lori Brooks
Website »

More information

From March 18-22, we are having a BLAST and celebrating the ultimate Spring Break! Buy an Ultimate Fun Wristband for anyone aged 8 and under and they can enjoy our additional attractions, the...

Cost: $28.95

Where:
Andy Alligator's Fun Park
3300 Market Place Dr
Norman, OK  73072
View map »


Sponsor: Andy Alligator's Fun Park
Telephone: 405.321.7275
Contact Name: Andy Alligator's MLK weekend fun!
Website »

More information

Men and women from across the American West played critical roles - both “over there” and on the home front - in helping the Allies win World War I. The National Cowboy & Western...

Cost: $12.50

Where:
National Cowboy & Western Heritage Museum
1700 Northeast 63rd Street
Oklahoma City, OK  73111
View map »


Telephone: 405.478.2250
Contact Name: Jenni
Website »

More information

Show More...
Show Less...

Through March 2019, Oklahoma Contemporary is partnering with Madison Square Park Conservancy to bring Erwin Redl’s installation Whiteout to Campbell Art Park. Whiteout is comprised of...

Cost: Free

Where:
Campbell Art Park
NW 11th and Broadway
Oklahoma City, OK  73103
View map »


Sponsor: Oklahoma Contemporary
Telephone: 405.951.0000
Contact Name: Lori Brooks
Website »

More information

Men and women from across the American West played critical roles - both “over there” and on the home front - in helping the Allies win World War I. The National Cowboy & Western...

Cost: $12.50

Where:
National Cowboy & Western Heritage Museum
1700 Northeast 63rd Street
Oklahoma City, OK  73111
View map »


Telephone: 405.478.2250
Contact Name: Jenni
Website »

More information

From March 18-22, we are having a BLAST and celebrating the ultimate Spring Break! Buy an Ultimate Fun Wristband for anyone aged 8 and under and they can enjoy our additional attractions, the...

Cost: $28.95

Where:
Andy Alligator's Fun Park
3300 Market Place Dr
Norman, OK  73072
View map »


Sponsor: Andy Alligator's Fun Park
Telephone: 405.321.7275
Contact Name: Andy Alligator's MLK weekend fun!
Website »

More information

Show More...
Show Less...

Through March 2019, Oklahoma Contemporary is partnering with Madison Square Park Conservancy to bring Erwin Redl’s installation Whiteout to Campbell Art Park. Whiteout is comprised of...

Cost: Free

Where:
Campbell Art Park
NW 11th and Broadway
Oklahoma City, OK  73103
View map »


Sponsor: Oklahoma Contemporary
Telephone: 405.951.0000
Contact Name: Lori Brooks
Website »

More information

Men and women from across the American West played critical roles - both “over there” and on the home front - in helping the Allies win World War I. The National Cowboy & Western...

Cost: $12.50

Where:
National Cowboy & Western Heritage Museum
1700 Northeast 63rd Street
Oklahoma City, OK  73111
View map »


Telephone: 405.478.2250
Contact Name: Jenni
Website »

More information

From March 18-22, we are having a BLAST and celebrating the ultimate Spring Break! Buy an Ultimate Fun Wristband for anyone aged 8 and under and they can enjoy our additional attractions, the...

Cost: $28.95

Where:
Andy Alligator's Fun Park
3300 Market Place Dr
Norman, OK  73072
View map »


Sponsor: Andy Alligator's Fun Park
Telephone: 405.321.7275
Contact Name: Andy Alligator's MLK weekend fun!
Website »

More information

Show More...
Show Less...

Through March 2019, Oklahoma Contemporary is partnering with Madison Square Park Conservancy to bring Erwin Redl’s installation Whiteout to Campbell Art Park. Whiteout is comprised of...

Cost: Free

Where:
Campbell Art Park
NW 11th and Broadway
Oklahoma City, OK  73103
View map »


Sponsor: Oklahoma Contemporary
Telephone: 405.951.0000
Contact Name: Lori Brooks
Website »

More information

From March 18-22, we are having a BLAST and celebrating the ultimate Spring Break! Buy an Ultimate Fun Wristband for anyone aged 8 and under and they can enjoy our additional attractions, the...

Cost: $28.95

Where:
Andy Alligator's Fun Park
3300 Market Place Dr
Norman, OK  73072
View map »


Sponsor: Andy Alligator's Fun Park
Telephone: 405.321.7275
Contact Name: Andy Alligator's MLK weekend fun!
Website »

More information

Men and women from across the American West played critical roles - both “over there” and on the home front - in helping the Allies win World War I. The National Cowboy & Western...

Cost: $12.50

Where:
National Cowboy & Western Heritage Museum
1700 Northeast 63rd Street
Oklahoma City, OK  73111
View map »


Telephone: 405.478.2250
Contact Name: Jenni
Website »

More information

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Through March 2019, Oklahoma Contemporary is partnering with Madison Square Park Conservancy to bring Erwin Redl’s installation Whiteout to Campbell Art Park. Whiteout is comprised of...

Cost: Free

Where:
Campbell Art Park
NW 11th and Broadway
Oklahoma City, OK  73103
View map »


Sponsor: Oklahoma Contemporary
Telephone: 405.951.0000
Contact Name: Lori Brooks
Website »

More information

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Men and women from across the American West played critical roles - both “over there” and on the home front - in helping the Allies win World War I. The National Cowboy & Western...

Cost: $12.50

Where:
National Cowboy & Western Heritage Museum
1700 Northeast 63rd Street
Oklahoma City, OK  73111
View map »


Telephone: 405.478.2250
Contact Name: Jenni
Website »

More information

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